Kyla Paolucci

Kyla Paolucci is a graphic designer living in Brooklyn, NY. She is a professor at St. Johns University, runs a studio project called Elliucci, and likes to write from time to time. She also made this typeface that you may download for personal use.

Work 2gether? 🖇️

A display font based on my grandpa’s electrical tape lettering. Translating to “peaceful ruler,” it is best used for strong statements. In progress.

Along with crafting public-facing brand recognition, I worked with Bizzabo to engineer more pragmatic user journeys for their main website according to client needs and company goals.

Podcast Design Process
A design workflow to support WarnerMedia’s podcast projects considering all platforms, distribution partners, and branded content.

We’re Here
A program marketing campaign inspired by the “camp” aesthetic of drag that celebrates the LGBTQIA+ community. 

Virtual Block Party
Branding for the Season 4 premiere of Insecure, which became a digital event promotion due to COVID-19. 

High Maintenance Coloring Book
An adult activity book for the Season 4 premiere of High Maintenance featuring characters and themes from the show.

A digital marketing campaign to educate voters about important social issues ahead of the 2016 elections.

Art direction for the HBO Insecure’s visual identity across program marketing campaigns from different seasons.

World Wrestling Entertainment
A selection of typography-driven pieces I designed during my time with WWE, both print and digital. 

Vice Principals
Weekly animated, social media videos to get fans excited about each new episode of Vice Principals.   

HBO NOW | Game of Thrones An email marketing journey for retention and acquisition efforts to increase subscribers to HBO NOW with a GOT viewer’s guide. 

Recommended By Humans A visual identity and UI/UX direction for an online tool featuring real-life show recommendations from humans (not algorithms).

After The Thrones Weekly illustrations to promote After The Thrones — a show that recaped each episode of Game of Thrones, Season 6. 

Take me back